From Tragedy to Purpose - Lee's Journey with Anointing Oils and Women's Empowerment

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HEADLINE:
Woman Transforms Personal Trauma Into Ministry of Healing Through Biblical Anointing Oils and Life Coaching

EPISODE OVERVIEW
Show: Just Gospel Radio
Guest: Lee from Bello Foire (Heidelberg, Gauteng)
Host: Carlett
Duration: Approximately 1 hour
Theme: Faith, healing, entrepreneurship, women's empowerment

KEY STORY ANGLES
PRIMARY STORY: Divine Calling Leads to Anointing Oil Ministry

Lee received a divine calling in 2014 to create biblical anointing oils after emerging from "the worst season of my life"
Her company "Belafore" (Italian for "beautiful flower") has operated for 11 years without traditional advertising
Uses biblical ingredients including myrrh, calamus, acacia, and cinnamon, plus a unique perfume blend
Multiple healing testimonies reported, including cancer recovery and breech baby turning

SECONDARY STORY: From Suicidal Thoughts to Life Coach

Survived multiple family tragedies: husband's suicide (1999), attempted suicide, brother's suicide
Pivotal moment: 4-year-old son's movement prevented her suicide attempt
Transformed pain into purpose by becoming a certified women's empowerment coach
Developed proprietary coaching program approved by Comensa in August 2023

KEY QUOTES
On Faith and Business:

"I have never advertised Belafore on social media... because it's God's work. I don't need to."

On Healing:

"If you cannot align your carnal mind to your spirit man, you will never become a powerful woman in Christ."

On Purpose:

"The only thing I can do is get a new perspective around my past and turn my pain into purpose."

On Identity:

"Never undermine yourself. Believe in yourself. Jesus made you a woman of the most high."
24 Apr 2025 English South Africa Christianity · Religion & Spirituality

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