Entrepreneur On The Move: Ernest North, Co-Founder At Naked Insurance

Loading player...
Gugu Mfuphi talking to Ernest North, Co-Founder At Naked Insurance about Naked, South Africa’s first end-to-end artificial intelligence-driven insurance platform, is building on its significant success in car insurance by bringing its next-generation insurance to the home insurance market. Customers can now get comprehensive, instant, and hassle-free cover for their home and the things they own through Naked’s completely automated digital process.

Naked offers customers a comprehensive set of short-term personal insurance products that are built on new generation technology and a fairer business model. In April 2018, Naked launched an award-winning* car insurance offering that uses automation to offer significant premium savings and higher levels of customer control over the insurance experience.

Naked’s comprehensive product range now includes home cover (building insurance up to R10 million) and contents insurance (up to R2.5 million). The new offerings leverage Naked’s completely automated, front-office to back-office, processes to enable consumers to purchase cover through the mobile app within seconds.
21 Jan 2020 11AM English South Africa Business News · Investing

Other recent episodes

Mid‑Year Money Check‑In: How Insurance Strengthens Financial Resilience

MiWay’s Sherry Sibeko joins Kaya Biz to unpack why June is the ideal moment for households to reassess their insurance cover. She explains how small policy adjustments, clearer understanding of exclusions, and aligning cover to current circumstances can protect financial progress and strengthen resilience for the rest of 2026.
9 Jul 1PM 14 min

The Insurance Risks Reshaping 2026 — Weather, Motor, Cyber & Claims Inflation

PSG Insure CEO Cedric Masondo breaks down the top insurance risks shaping 2026 — from rising catastrophe losses and higher vehicle write‑offs to claims inflation, ageing infrastructure and low cyber cover uptake. He also outlines the risks South Africans should prepare for in the second half of the year, and…
9 Jul 1PM 19 min

Shell’s Downstream Divestment: Jobs, Brand & Market Impact

Shell will sell its equity interest in Shell Downstream South Africa to ADNOC Distribution, with completion expected in 2027. Country Chair Aluwani Museisi discusses what the deal means for customers, employees, the Shell brand, and the future of South Africa’s fuel and convenience retail landscape.
8 Jul 1PM 9 min

How Crime Is Reshaping Road Safety in South Africa

New SATC research shows South Africa’s national roads are becoming crime corridors, with hotspots for hijackings, smash‑and‑grabs, shootings and cash‑in‑transit robberies. Serialong Kumalo explains how crime is now a transport safety issue — and why infrastructure, policing and mobility planning must adapt.
8 Jul 1PM 9 min

SME Confidence Cracks Under Rising Cost Pressures

Fuel price increases, global uncertainty and rising operating costs are pushing SMEs into survival mode. Jeremy Lang from Business Partners Limited discusses the latest SME Confidence Index, revealing falling confidence levels, proactive cost‑cutting, supply chain adjustments and the support mechanisms SMEs need most right now.
8 Jul 1PM 14 min