The Lead Creative: "More creative freedom, less money"

In a conversation with The Lead Creative and Bizcommunity, Discovery Health executive head of marketing, Refilwe Maluleke and Bridget Harpur, head of marketing, Volkswagen Group Africa talk about the sea of sameness, the factors contributing to it and how brands can overcome it. This episode forms part of the Marketers…

In this episode of #BizTrendsTV, Phindile Khoza from 54 Magazine examines African cultural identity in the global context... This episode of RAPT BizTrendsTV focuses on Africa’s cultural identity in the global context, how it is being driven, where it should be positioning itself, relevant to technology and what it means…

CMOs are under pressure to move faster with AI while keeping brands clear and distinctive. In this episode of Marketers’ Brief, Abey Mokgwatsane, CMO of Investec, and Jessica Wheeler, Chief Brand and Customer Officer at Nando’s, unpack how they are navigating this tension. They explore brand discipline, cultural relevance and…

In this episode of #BizTrendsTV, The Culture Foundry's Luke van der Spuy, looks at what happens when Gen Z decides you're not cool anymore... Generation Z is getting older and ageing out of novelty. At the same time, technology is shaping brands' relationships with customers. In this episode, we explore…

In this episode of The Lead Creative, we spotlight client agency partnerships that deliver with Nomfundo Ndlangisa, head of Stellenbosch Business School and Pareen Shah, head of data and analytics at Rogerwilco.