08 Podcasts as a corporate weapon

Join Lynn Joffe in conversation with Lara Nathan about her book 'Jamie Shai and His Superpower', which is based on her son Jamie who has cerebral palsy. Lara explains that cerebral palsy affects Jamie's muscle control, limiting his physical abilities but not his cognitive functions. Jamie communicates through an eye-tracking…

It is said that JFK defeated Nixon partly because of how they each appeared on the first televised presidential debate. Kennedy looked good and confident, and Nixon "sweaty and shifty." Since then we've had a Facebook election, a Twitter one, and even a Google one. Listen to this snippet from…

Listen to Malcolm speak passionately about where podcasts fit into the media landscape. And why he uses spoken word in some instances over the written word.

A talk discussing key aspects of the podcasting industry and medium. It covers the extreme income inequality where the top podcasts take most revenue, the importance of Joe Rogan in growing the industry, the peak and recent slowdown in new podcast launches, the still fast growth and high advertising rates…

Passive decisions kill companies. Here's how to save yours and switch from cultures that drive corporate atrophy, to ones that drive hyper-growth. Gavin Kennedy asks Colin Iles whether corporates should make podcasts. His answer? It really depends on your decision-making culture!