Kaya 959 Kaya Biz

PIVOT POINT – In conversation with Refilwe Maluleka - MD Yellowwood agency

Loading player...
Refilwe is an experienced marketer with over 15 years in the FMCG sector working across multiple brands and geographies. Refilwe began her career at Unilever in 2006. There she joined the Asia, Africa, Middle East and Turkey (AAMET) team where she worked on the spreads and dressings portfolio across sub-Saharan Africa. The mix of brands allowed her to build her ability to make global brands locally relevant, as well as build strategies for local brands.

She has a high-performance mindset, driven by a passion for people and brands. Her experience across sub-Saharan Africa is vast, and she has a proven track record of delivery across multiple brands, and strong relationships with some of the best marketers and agencies in SA.

High
14 Sep 2023 4PM English South Africa Business News · Investing

Other recent episodes

It’s My House: SA’s Property Boom: Risks, Reality & Buyer Protection

Cyn Mac Properties’ Matome Machaba unpacks South Africa’s booming property market from first‑time buyer surges and semigration trends to rising fraud, hijacked buildings and affordability pressures. He explains the need for a national fraud registry, the impact of the PIE Amendment Bill, and the practical steps buyers must take to…
27 Aug 1PM 13 min

IDC Swings to a FY Loss of R4.6bln on Subsidiary Pressure

The Industrial Development Corporation released its 2026 financial results, showing R17 billion disbursed, R28 billion mobilised in co‑funding, and R2.3 billion in Company-level profit, despite a challenging industrial environment marked by weak fixed investment, global trade uncertainty, and pressure on export-oriented sectors. There remains pressure at headline level as it…
27 Aug 1PM 13 min

Clicks Taps Into South Africa’s Township Economy

Clicks CEO Bertina Engelbrecht breaks down the launch of KwaMakhi a new township‑focused retail format designed for high‑density, lower‑income communities. She explains why Clicks is expanding beyond traditional malls, how KwaMakhi differs from standard stores, and what this means for healthcare access in areas like Alexandra, Soweto, Tembisa and Khayelitsha.
27 Aug 12PM 10 min

Grindrod’s Record Volumes & Rail Future: CEO Kwazi Mabaso on H1 2026

Grindrod CEO Kwazi Mabaso unpacks the Group’s strong interim performance — including record 8.4 million tonnes at the Port of Maputo, a 52% surge in EBITDA, and resilient drybulk throughput across SA terminals. We explore safety improvements, logistics challenges, locomotive redeployment, and major strategic projects like the Matola expansion and…
27 Aug 12PM 14 min

Real Salaries Lift — But Households Still Under Pressure

July brought rare relief as nominal net salaries edged up to R21,642 and real salaries improved for the first time in nine months. But with year‑to‑date salary growth at just 1.6% and real earnings still 2.2% below last year, households remain stretched. Elize Kruger breaks down wage trends, inflation dynamics,…
26 Aug 1PM 10 min
All episodes