"Yebo Gogo" slogan and advertisment and more; the political, cultural and social metaphors

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This is part 2 of Keri’s Couch with the writer of ‘It’s Not Inside It’s On Top – Memorable Moments in South African Advertising’, Khanya Mtshali.
In this podcast she critically describes the intention to go the route of writing about this particular industry. We have watched all sort of advertisements from the 2000s, we were young and clueless about the social, political and cultural climate in South Africa if it were creatively executed.
Learn about the angle that Mtshali used to analyze the advertisement and the significance of realizing the underlying messages:
6 May 2021 12AM English South Africa Society & Culture · Daily News

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